Gambling business is a promising direction, which continues to develop with assurance despite the pandemic. This is the opinion held by specialists of Market Research Future (MRF), an international exploratory company.
According to MRF forecasts, 2023 is a great year for investing in the wagering industry, especially in regions where the sphere has recently been legalised. These are the countries of Southeast Asia and Europe (for example, Ukraine), as well as the promising American market.
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The MRF report focuses on long-term trends that will remain relevant in the next 5 years.
The main conclusions of Market Research Future:
- The size of the global casino industry will reach $480 million by 2023. At the same time, the average annual growth rate is expected at the level of 7%. The gambling business will grow in leaps and bounds due to the issuance of new licences and the restoration of tourism.
- 70% of the industry's income will be provided from online wagering. Restrictions on staying inside gambling halls due to the pandemic will lead to the active registration of punters on casino sites. This will enhance the already huge audience of iGaming portals, which prefer fast and convenient wagering on portable devices. Many large casino complexes have already revised their plans for construction and renovation, focusing on the online sphere.
- 60% of the profits of web platforms will come from the users of smartphones. Interactive mobile casinos are one of the long-term trends in the market, especially given the active release of new multifunctional gadgets by IT giants Apple, Samsung Group, Xiaomi, and Huawei.
- The share of Blockchain and VR projects will grow. Software producers will use progressive technologies more actively. Apart from virtual reality and cryptocurrencies, AI, PWA applications, and tools for processing large amounts of Big Data are relevant.
- 9% of the casino industry's income will be provided by the Asian market. Assets by foreign companies in the region will support demand in the sphere. Investors have high hopes for the legalisation of gambling in India and China. European countries will demonstrate high profitability. If the United States allows the operation of online casinos, then this region will also increase the payback of the wagering sector.
- Project security costs will increase by 30%. The redistribution of the expenditure part of the operators' budget will be associated with an increase in the activity of cyber fraudsters. To protect a gaming site, it is necessary to purchase progressive software to instantly repel inner and external threats.
The coming decade is characterised by the strengthening of the position of traditional gambling and the emergence of new varieties of games.
The main types of products worth attention when starting a gambling business are:
Slot machines | According to MRF, video gaming will bring the highest revenue (55%) compared to other casino products. This is facilitated by the wide variety of entertainment genres and the improvement of their mechanics. Manufacturers produce software for casinos with different approaches to creating prize lines, interesting bonus programs, and options for participating in online tournaments. Such slot machines will remain popular with punters in the future |
Live dealer games | This is the second most popular type of entertainment. Due to the limited operation of ground casino complexes, such content will also receive an influx of a new audience. Gamblers like to participate in traditional table games (blackjack, baccarat, roulette) and communicate with professional live dealers without leaving home |
VGM content | The demand for skill entertainment will also grow. The results in VGM games depend on the skills of punters (such as dexterity, attentiveness, or speed of reaction). This is unlikely for slot machines where the operation of a random number generator is crucial. The placement of VGM games will attract a large audience in those countries where conventional gambling is banned. First of all, these are the large markets of India and the USA |
Social entertainment | Such games are popular due to the convenience of use in messengers and the availability of tools for multiplayer rounds. The results of the drawings can be shared with friends via a social network or e-mail. This kind of entertainment is free so it has stimulated the growth of the social gambling segment. Monetisation is possible through the sale of in-game developer tools, as well as the subscription to premium solutions |
Sweepstakes | Many operators are expected to integrate video terminals for the sale of lottery tickets into their casino projects. This will increase the profitability of wagering sites and stimulate the growth of the industry as a whole. The advantage of organising lotto draws is that in many jurisdictions it is not necessary to issue separate permits for this type of gambling. You can start selling lottery tickets on a licensed casino platform |
Following Market Research Future forecasts, the coming decade will be marked by the active introduction of innovations in the iGaming area.
To open an online casino with good payback, entrepreneurs need to pay attention to the following technologies:
- Blockchain. Transactions in digital currency have several incontestable advantages over fiat money operations. Blockchain technology provides another level of security in addition to existing protocols. Transfers are distinguished by anonymity and high speed, no commission for account replenishment and withdrawal of funds.
- Augmented reality. The release of low-cost equipment (glasses, helmets and other gadgets) will increase interest in VR games. Several famous manufacturers have already announced the presentation of new slot machines and the adaptation of old products for playing on cyberspace equipment. For instance, the Swedish provider NetEnt offers collections of the colourful Jack and the Beanstalk and Gonzo's Quest titles. These video slots are in huge demand among gamers.
- PWA apps. The programs are characterised by increased reliability and speed of operation. Progressive web applications are interesting to the target audience. The majority of mobile casinos are based on PWA. This provides a dynamic gaming experience without the need to download the product to a portable device.
- Big Data. Machine analysis is used to investigate and process large amounts of information. The technology helps operators to solve marketing, managerial and strategic tasks, improves customer assistance, and provides additional security to the gambling site.
- Artificial intelligence. The technology is used to improve the quality of service for punters. A good example is chatbots, the work of which is based on artificial intelligence.
The prominent firm suggests buying a gaming site that meets the modern requirements of the gambling industry.
Core peculiarities of the wagering product:
- Prestigious licensing. The Rosloto specialists monitor the situation in developing markets and evaluate the prospects for opening an iGaming business in such regions. In addition, we offer ready-made casinos with licences from Malta, Gibraltar, Curacao and other respected jurisdictions.
- Modern portfolio. The entertainment catalogue contains titles from NetEnt, Habanero, Microgaming, Pragmatic Play, Gaminator and other developers. We offer a complete gambling portfolio with slot machines, live and social options, lotteries, and VGM products.
- Impeccable protection. Turnkey casinos from Rosloto include a multi-factor verification system for gamers. All payment components are certified according to the international PCI DSS security standard.
- Use of advanced technologies. Entrepreneurs can order VR or Bitcoin casinos with original entertainment catalogues. The integrated CRM system is based on AI and Big Data technologies, which provide the best gaming experience for visitors to the gambling site.
- Multi-platform environment. Program solutions from Rosloto are reproduced issue-free in all browsers and operating systems. The multitasking mobile casino features an improved design and an expanded entertainment portfolio.
Starting a web business with Rosloto is a great way to create an advantageous wagering company.
The producer offers turnkey multi-component casino sites. Ready-made solutions contain catalogues of interesting video games, built-in payment gateways, and tools for attracting and retaining customers.
- The gambling industry will develop at a rapid pace, especially in the online segment (70% of all revenues).
- As before, slot machines and live content will be the most popular among all casino entertainment. Lotteries, VGM products, and social games will bring a good profit.
- The main technologies that will be actively used in the iGambling sphere include Blockchain, virtual reality, artificial intelligence, and Big Data. An excellent solution will be the development of PWA applications for owners of mobile and desktop devices.
Learn more about creating modern casino sites by contacting Rosloto managers.
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